Company Website
I worked collaboratively with a web-development team to bring the vision for Talisen’s new website to life; including brand new company messaging. Created and managed all aspects of the content on the site.
Company Explainer Video
Engaged our firm in a listening campaign aimed at explaining the top value propositions and differentiators of the firm. Next I worked with a videographer and animator to distill this information down to create a short animated explainer video to use in client presentations and pitches.
Project Highlight Video
Documented and scripted a month-to-month check in of a complicated life sciences laboratory renovation in Manhattan which utilized several cutting edge technologies.
Talisen Talk Podcast
Launched a company podcast to facilitate discussion between top influencers in the industry and highlight key employees of the firm. Briefed CEO on talking points, as well as engaged guests in developing discussion topics. Distributed podcast across all major channels (Spotify, Google Podcasts, Apple Podcasts, etc.) and used as another valuable content assest in monthly and annual social media campaigns.
Coworking Webinar featuring WeWork/Cushman & Wakefield
Coordinated and developed talking points, presentation formatting, and canvassed live audience for questions. The webinar was successful in garnering new RFP opportunities for Talisen from WeWork and an in increase in opportunities with already repeat customer Cushman & Wakefield.
Company Proposal Template
Redesigned and formatted company proposal template in line with new branding to streamline the proposal assembly process. Created a library of drag and drop accessory content within Canva to facilitate efficiency and consistency across brand documents.
Company Pitch Deck
Designed a Google Slides template used for all company pitches and portfolio examples. Each deck contains a library of categorized content to choose from based on vertical (i.e. Healthcare, Education, Corporate Interiors, etc.).
Survey for Executive Presentation
Surveyed internal team members to develop an executive presentation for our CEO to present to industry influencers.
Industry Downloadable Report
Interviewed and assembled content from leading industry technologists, professionals, and influencers to develop a report summarizing the leading construction technologies of the time and their effect on the commercial construction landscape.
Commercial Interiors Focused Report
Summarized research of leading trends in office design and provided case studies within those applications. Aimed at attracting business from commercial landlords - Talisen saw a 12% increase in awarded projects in this vertical after this campaign was run.
Branded Holiday Gift Example
Each year I spearheaded a personalized holiday gift to a curated list of top clients and influencers. The link here is a digital version of the booklet that was inserted into a custom branded box containing Talisen’s own rye, and branded whiskey ice cubes. Collaborated with New York Distilling Company to create the rye, and custom branded label.
